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Friday One Sheet: THE SPY WHO DUMPED ME and the Classic Journey Poster – ScreenAnarchy (weblog)

Posted in Trending Topics on 28th July 2018

Friday One Sheet: THE SPY WHO DUMPED ME and the Vintage Travel Poster

Maybe one other Hollywood parody of the Tremendous Spy style will not be the cup of tea of the common Display screen Anarchy readership. On this column, nonetheless, we take a look at the styling and high quality of the important thing artwork, not essentially of the standard of the movie itself. And the not completely orthodox marketing campaign for Susanna Fogel’s The Spy Who Dumped Me, has seen quite a lot of curiously shaded, hand drawn posters, probably the most eye-catching of which is from illustrator Allison Reimold for design agency LA Associates, which (principally) mimics a classic journey poster from the early to mid twentieth century.

Just a few extra weapons are added.

A canted low angle, excessive emphasis on Mila Kunis and Kate McKinnon’s hair and jawlines, are the main focus, right here And but the main points within the structure (together with the ‘tiny’ eponymous spy within the window), and the DMPD license plate all make for a good-looking little bit of stand out advertising and marketing that drops the usual credit score block for a effectively positioned, bolded typeface that completes the ‘classic journey poster’ look, with no compromises.


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